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The Essence of ATA

Activate Inner Beauty

At ATA Cosmetics, we believe that true beauty is an expression of one's:

ATTITUDE

THOUGHTS

ACTIONS

Our name, "ATA," encapsulates this philosophy, reminding us that the journey to beauty begins from within. We’re more than a skincare brand; we’re a movement that enables you to unlock your inner beauty and radiate confidence from the inside out.

Amplify your natural beauty with our cutting-edge formulas and The Jade Applicator tool.

Unleash your confidence and own your presence.

Let your skin narrate a bold story of vitality, resilience, and elegance.

Our Philosophy

At ATA Cosmetics, we champion self-confidence as the true essence of beauty. Our philosophy is that everything you need is within you, and our products help bring that to the surface, enhancing the unique qualities that make you extraordinary.

Transform Your Glow with our All-in-One Tool

The Jade Applicator, our patented, revolutionary tool is your go-to tool for enhancing your skin during your daily routine. Crafted from pure jade, you can apply your skincare and makeup products with our tool, giving you a variety of benefits without taking extra time to be good to your skin.

Stimulate Collagen Production

Enhance Product Absorption

Detoxify and Refresh

Sculpt and Define

Soothe and Depuff

A Message of Empowerment

Take charge of your beauty journey with ATA Cosmetics. Unleash your inner power, defy the norms, and let your confidence shine. It's time to own your story and reveal the extraordinary you.

The journey starts now—make it unforgettable....because what you do today impacts tomorrow!

Join the ATA Community

We are proud to be a part of a community that values authenticity, confidence, and self-expression. At ATA Cosmetics, we celebrate every individual's unique beauty and encourage you to take pride in who you are.

Join us on this journey, and let's redefine beauty together—one attitude, thought, and action at a time.

Jen Sugermeyer

CEO & Founder of ATA Cosmetics

As the Founder of ATA Cosmetics, I was once hustling hard on a corporate career path—until I lost myself along the way. Stressed, exhausted, and fed up with the face staring back at me in the mirror, I knew something had to change. That’s when I kicked off my own self-love journey and discovered ATA—Attitude, Thoughts, Actions. These were the only things I could control, and once I focused on them, I finally took back control of my life. Out of that transformation, I created The Jade Applicator to revive my skin and reignited my passion for helping others reclaim their own power.

ATA Cosmetics blends high-performance products with the intangibles—confidence, happiness, and peace. We're here to fuel your routine and help you take charge of your skin and your life. Everything you need is already within you. ATA just brings it to the surface.